Proces
Research & Discovery: Conducted a brand audit, competitor analysis, and client interviews to understand the brand’s current position and goals.
Concept Development: Explored multiple design concepts, focusing on elements that convey cleanliness, eco-friendliness, and trust.
Design Execution: Chose a fresh, vibrant color palette with green and blue hues, a modern sans-serif typography, and designed a logo featuring a wave and leaf symbol.
Brand Collateral: Developed business cards, letterheads, uniforms, vehicle wraps, and social media templates.
Outcome
The rebranding led to a 30% increase in customer inquiries within the first three months post-launch, with clients praising the new, modern look that clearly communicates the brand's commitment to sustainability.
